Most loyalty programs don’t lose VIP customers because the tier stopped being valuable — they lose them because nobody told the customer it was about to expire. By the time you notice the drop-off, they’ve already stopped shopping.
This update is built around that exact problem, plus a handful of improvements to campaign accuracy and affiliate payments. Here’s what’s new.
👑 VIP Expiration Reminders
Customers can now get a heads-up before they lose their VIP tier — instead of finding out after their perks are already gone.
We’ve added a new automated notification that fires ahead of a customer’s tier expiration date, prompting them to shop again and keep their status. You control the timing and the message.
To enable it: VIP → Settings → enable “VIP Expiration Reminder” → choose how many days ahead to send it (1–30 days) → save.
Want to make it on-brand? Customize the email under Display → Email Notifications → VIP Tier Expiration Reminder, or jump straight to it from the linked text in your VIP settings.
💡 Pro tip: this reminder works best as a gentle nudge, not a hard sell — frame it around what the customer will keep, not what they’ll lose.
🎯 Stronger Bonus Point Campaign Conditions
Campaigns with conditions enabled can no longer be saved without an actual condition selected — closing a gap that let incomplete campaigns go live without the rules you intended.
We’ve also added full support for Shopify automated collections in the conditions setup, so your targeting can stay as dynamic as your catalog.
✍️ Smarter Default Nudge Copy
The “Increase order value” nudge now automatically reflects any conditions set on your bonus point campaign, so customers always see accurate, relevant copy — no manual edits required.
New default text:
Earn {campaign-multiplier}x points on your entire order{campaign-conditions}.
Example as rendered:
Earn 2x points on your entire order when your cart contains no excluded products.
Prefer your own wording? You can still edit it anytime in the Nudge Description field.
🔢 More Accurate Inline Points
Inline points on product pages now account for product and category conditions, updating the displayed value automatically so customers always see the correct number — even across a mixed catalog.
→ Full guide: How to add inline points to your product pages
Note: if you added this code to your store before 09/14/2026, re-copy it from Settings — the updated snippet includes the product and category values needed to render correctly.
💸 More Control Over Affiliate Payments
You can now choose, order by order, which affiliate commissions to mark as “paid” directly versus route through Lootly’s payment process — giving you clearer visibility into what’s settled and what’s still pending.
To use it: in the Payments section, click View Orders next to the affiliate’s name → select the orders you want to update → choose Send Payment or Mark as Paid → follow the prompts.
Get the Update
All of the above are live now — no update required, just head into your Lootly dashboard to turn them on.
Questions about setup? Reach out to our support team — we’re happy to help.
